Las Vegas based Chinese Host Inc. senior executive, Bob Gilbert was in China this week (seen here with US Ambassador to China Max Baucus) as part of a group of senior US Travel leaders promoting the USA.
Gilbert was in Beijing to help launch the 2016 U.S.-China Tourism Year, and to highlight some of the reasons why the United States is the perfect destination for Chinese travelers and how U.S. based receptive operators can assist in the development of perfect travel packages. The event hosted more than 350 Chinese political leaders and influential travel industry representatives from 21 provincial regions. This included members of the Chinese Ministry of Commerce and Ministry of Foreign Affairs.
Gilbert focuses on travel and tourism development for Chinese Host, which has generated over one million Chinese visitors to Las Vegas, the West Coast and National Parks since 2011. He also serves as Ambassador to IITA (International Inbound Travel Association, the only organization focused on inbound travel to the US with the most knowledgeable, professional and experienced operators providing quality experiences for Chinese visitors.)
Chinese tourists represent the fastest growing source of income for the U.S. tourism and travel industry, according to the U.S. Commerce Department.
Chinese visitors spent a record $24 billion in the United States in 2014, officials at the U.S. Commerce Department said. The spending accounted for 57 percent of all U.S. service exports to China that year.
Travel has been growing steadily between both countries. In 2014, about 1.1 million U.S. travelers visited China and spent a record $5.1 billion within the country.